Attachments: QNT 565 Week 3 DQ 3.docx [ Preview Here ]
Week 3 DQ 3
Jake and 10 other consumers were invited to participate in a focus group to discuss their experience with using the iPhone. Develop a set of questions the focus group moderator might ask to gain a better understanding of their experience. What strategies do you use in writing the questions to ensure you get reliable and valid responses from the interviewees?